Gabriel Castro
Event Coordination | Public Relations | Project Management
Hey there! I'm thrilled to connect! With over 10 years in events production and corporate communication, I've enhanced my skills in crafting media strategies, compelling copy, and leveraging digital platforms. Whether it's orchestrating marketing campaigns, managing social media, or executing PR or production initiatives, I'm your go-to expert.I've had the pleasure of working with clients in the vibrant cultural scene, and the dynamic tech world. It’s been an exciting journey!Let's chat and collaborate on some amazing projects together!
Olhar de Cinema - Int'l Film Festival
As PR account manager at Olhar de Cinema - Curitiba International Film Festival (2012-2017), I drove the festival's exponential growth. I crafted communication strategies that boosted visibility and participation, leveraging social media for interactive campaigns and public engagement. I also built strong press relationships, securing extensive media coverage. These efforts increased attendance from 10,000 to 35,000 and established the festival as Brazil's biggest cinema event.
Biennial of Contemporary Arts of Curitiba
As PR account manager for the 2015 Curitiba International Biennial, "Light of the World," I was pivotal in its success. I crafted strategies that attracted over one million visitors. My media outreach and social media campaigns boosted engagement, growing our audience to 20,000+ on Facebook, 2,500 on Instagram, and 1,000 on Twitter. These efforts secured positive coverage, solidifying the Biennial's international impact. I also contributed to spinoff events like FICBIC, the Biennial's Cinema Festival, and Curitiba Literária.
International Literary Festival of Paraty - FLIP
As PR account manager for FLIP - Paraty International Literary Festival in 2017, I played a crucial role in its success. I developed communication strategies that maximized FLIP's visibility through integrated marketing campaigns and a strong social media presence. By establishing strategic media partnerships, I ensured comprehensive and positive coverage. My efforts contributed to attract around 25,000 visitors, solidifying FLIP as one of Brazil's premier literary events and enhancing its cultural impact.
Litercultura Literary Festival
As Social Media and PR account manager for Litercultura - Curitiba Literary Festival (2013-2017), I played a decisive role in its growth. I implemented communication strategies and targeted marketing campaigns to boost visibility and engagement. By using social media to interact with attendees and promote exclusive content, I expanded our audience. I also established solid press partnerships, ensuring positive coverage. These efforts led to a continuous increase in visitors and solidified Litercultura's reputation as a leading literary event nationally and internationally.
Livraria Cultura
At this Brazilian leading bookstore, I planned, produced, and coordinated weekly events, such as launches, festivals, concerts, lectures, and theater performances, enriching the cultural agenda. I also initiated regular staff events, enhancing EVP and teamwork. Managing administrative tasks, including supplier contracts and invoicing, I ensured each event ran smoothly and successfully.
Festival de Curitiba
The festival, along with its Fringe branch, is one of Brazil's premier cultural events, attracting thousands of participants and artists worldwide. In 2012, it featured around 400 attractions, with over 300 performances on the Fringe circuit, focused on independent productions, across more than 80 city venues.As a local producer, I supported artists and ensured performances ran smoothly. I coordinated communication between artists and venues, managed technical and logistical aspects, and oversaw lighting, sound, and stage needs. This work was crucial to the success of the performances and the satisfaction of participants and the public.
Château Coliving & Coworking
At Chateau, as a producer and community manager, I planned and executed a diverse weekly schedule of events to enrich the guest experience. I organized skillshare sessions, movie nights, game nights, themed parties, and special dinners like Murder Mystery events. I also arranged day trips to connect guests with local culture. These activities fostered a vibrant atmosphere and highlighted Chateau as a dynamic and innovative destination.
